Chinese smartphone brand Vivo has just arrived in Singapore with two midrange phones – the V7+ with a 24MP selfie shooter, and the entry level Y65. Although the brand is popular in India & the Philippines, can its latest phones stand up to the competition in the crowded Singapore market?
If you’re not familiar with the company, here’s a quick intro – Vivo is a smartphone brand from China founded in 2009. They are part of BBK Electronics, the parent company of Oppo, Vivo, and OnePlus. Although Vivo is a rather small and young brand, it has shipped a ton of phones with advanced technologies, including Hi-Fi audio chips, high megapixel phone sensors, and even the world’s first in-display fingerprint sensor in their gadgets.
This year, they’re breaking new ground by introducing two new phones in Singapore – The V7+ and the Y65. let’s take a closer look at the phones.
|5.99 inch IPS LCD Display (720p – 1440×720)||5.5 inch TFT LCD Display (720p – 1280×720)|
|Qualcomm Snapdragon 450 + 4GB RAM||Qualcomm Snapdragon 425 + 3GB RAM|
|64GB Storage + MicroSD Support||16GB Storage + MicroSD Support|
|24MP front cam / 16mp back (f2.0 both)||5MP front cam / 13mp back (f2.2 both)|
|3225mAH Battery||3000mAH Battery (no fast charging)|
|Android 7.1||Android 7.1|
|Bluetooth 4.2, MicroUSB 2.0||Bluetooth 4.2, MicroUSB 2.0|
|Dual Nano SIM||Dual Nano SIM|
|Hi-Fi Audio||No Hi-fi audio|
The key selling point of the Vivo Y7+ is its massive 24MP f2.0 front selfie camera and Hi-Fi Audio chip – something not commonly found on phones of this price range. Although the 21:9 screen is massive at around 6 inches, it only has a resolution of 720p. There is also no NFC, so there won’t be any support for Android Pay. At a price of S$469, it is quite a reasonable buy – but only if you’re really into selfies. The Y65 on the other hand, seems like a run-of-the-mill budget phone built to go head to head with the likes of Xiaomi and Huawei’s entry level offerings.
Even though we think Vivo’s entries into the Singapore market are respectable, they are going up against a very crowded entry level/midrange smartphone market dominated by the likes of Huawei, Xiaomi and their sister company, Oppo. Although the Vivo Y7+ can hold its own against the midrange market with its whopping selfie shooter, it will go head to head with the popular Samsung J7 Pro and Huawei Nova 2i, which offer a more vibrant Super AMOLED screen and higher resolution Fullview (21:9) display respectively. The Y65 on the other hand, will see extremely tough competition from the immensely popular Xiaomi A1. It is difficult to consider the Y65 when the A1 sells at the same price, while offering much better specifications, dual cameras and guaranteed software support straight from Google.
Nevertheless, more competition is good for the market – and we’re glad Vivo is joining the fray. We hope to see the company bring in the Vivo X20 Plus UD – the world’s first smartphone with an in-display fingerprint scanner designed by Synaptics. That is something that will shake up the market.
Stay tuned for more news on Vivo and Smartphones in Singapore.